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17th November 2025
November 2025 | News i‑Coach® AI, Imparta’s pioneering agentic sales training & enablement platform, has been awarded Gold for the Best Use of AI in Learning category at the Learning...
17th November 2025
Sales training RFPs are designed to mitigate risk in investment decisions for enterprise organizations. However, too often they are optimized for what’s easiest to compare, rather than what really changes...
13th November 2025
Imparta’s Chief Innovation Officer, Michelle Vazzana, sits down with Nicole Schissel, Director of Sales Enablement at Regal Rexnord, to explore how frontline sales managers can truly become the “force multiplier”...
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14th August 2019
Welcome to the first of our sales induction blogs. Over the coming weeks, we will discuss the importance, challenges and opportunities associated with successful sales induction programmes. Here we look...
14th August 2019
There are two assumptions often made by debt collectors: The debtor is trying to avoid paying where possible. The more pressure applied to a customer, the faster the debt will...
14th August 2019
Less than 1 in 4 consumers say that the complaints they made to large organisations last year were resolved satisfactorily. We spent much of the first half of 2016 focusing...
14th August 2019
There is no doubt that contacting the organisations we do business with has become considerably easier since the birth of the contact centre and the explosion of digital channels and...
14th August 2019
Our online and offline experiences have officially merged. Amazon, that bastion of online sales and service, now has its own bookshop made from bricks and glass instead of the usual...
12th August 2019
Jack Nicholson as Col Jessep famously said, ‘You can’t handle the truth!’ (A Few Good Men, 1992) and maybe he had a point – well that certainly seems to be...
12th August 2019
We know what is going through your mind when you read that heading: ‘Justice – what has that got to do with complaints, and isn’t that a serious word to...
12th August 2019
Why does a simple service conversation about something that went wrong get turned into a formal complaint? As a customer, you may have felt forced into speaking to a specialist...
12th August 2019
We’re approached by many sales organisations who have suffered from frustrating legacy organisational challenges. They have to overcome these challenges to progress, but are wary of the cultural and organisational...
12th August 2019
Do you use the term ‘complaint’ when you make contact with a company after receiving a product or service that you find unsatisfactory? For many of us, as customers, we...
12th August 2019
A new product or service is launched. Ambitious targets are set. Marketers work with their agencies on campaigns, collateral and channel support. Excitement is high in head office… then, six...
8th August 2019
Leaders in recent times have come to be judged not only by their Intelligence Quotient (IQ) but also their Emotional Quotient (EQ), also known as Emotional Intelligence (EI). EI is...
8th August 2019
Communication is at the heart of what makes an outstanding sales manager… A highly successful CEO and former colleague of mine, when asked during a company conference, “What do you...
8th August 2019
Performance management is a bit like going to the gym; it’s one of those things that everyone talks about doing, but not many actually do (at least not effectively). To...
8th August 2019
Good sales managers are the engine of any commercial organisation, but, if your experience is similar to mine, you will have found that the number of poor sales managers outweighs...